Twelve years ago, David Wilkins (YougotDaved) starred in a homemade Doritos “Crash the Super Bowl” commercial that changed his life forever.
What started as a $300 passion project filmed at a friend’s mom’s house turned into a national Super Bowl ad, a shot at $1 million, and a once-in-a-lifetime opportunity to shadow a major Hollywood director.
But behind the viral Doritos time machine commercial is a story about networking, persistence, Hollywood auditions, career highs, devastating losses, and what it really means to “make it” in the film industry.
In this episode, David breaks down:
How he left corporate America to pursue acting
The grind of commercial auditions in LA
The Doritos Crash the Super Bowl competition
What happened the night his ad aired
The tragic story that followed
The power of relationships in Hollywood
Why comedy + selling food matters in Super Bowl advertising
This is more than a Super Bowl commercial story — it’s a masterclass in resilience, creativity, and the unpredictable timeline of a career in film.
If you’re an actor, filmmaker, creative entrepreneur, or anyone chasing something big — this one’s for you.
