Published in 1992, Richard Ben Cramer’s What It Takes: The Way to the White House remains the richest and most unvarnished account of the personal price of running for president. The irony, as Cramer pointed out to C-SPAN shortly after the book came out, is that to become president a candidate must sacrifice the entire life that had prepared him or her for office in the first place. Earlier this year, longtime Esquire political correspondent Charles P. Pierce joined host David Brancaccio to discuss how Cramer’s book—which was excerpted in three parts in Esquire—continues to shape how we understand presidential politics and the psyches of those with the hubris to seek the highest office.
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