Marketing in the Age of AI — Lawyerist Invasion!

AI is majorly, seriously, (annoyingly?) impacting law firm marketing, and it’s not just about content generation. What’s a lawyer to do?

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In this special LHLM episode, Gyi and Conrad air their chat with Zack Glaser of the Lawyerist Podcast. Artificial intelligence has its sticky fingers in everything nowadays—even the world of law firm marketing. It’s changing the way consumers behave and changing the way ad agencies strategize in your market. So, how do you continue to compete, and where can you leverage AI to make a real difference? Zack, Gyi, and Conrad hash out how to make AI work for you, not against you.  

The News:

Google’s still working toward world domination: Google makes its biggest-ever acquisition | CNN Business Joy Hawkins noticed some data anomalies in CTRs. What’s up?  Come see us at some upcoming conferences! Gyi will be at ABA Techshow in Chicago, and Conrad’s headed to Mass Torts Made Perfect in Las Vegas. Then, they’ll both get together (virtually) at Infotrack’s Legal Up for another delightful website teardown.

 

Links Mentioned:

Lawyerist Podcast

 

Suggested LHLM Episodes:

Google Local Service Ads: To Brand or Not to Brand?

 

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