Dilly Carter is a professional organizer and founder of Declutter Dollies, an organizing and home-styling service. Dilly is also a BAFTA nominee, x2 bestselling author and a presenter on the BBC hit TV-show, Sort Your Life Out.

In this episode, Chris and Dilly discuss the impact of television exposure, how Dilly has continued to diversify her personal brand offerings, the challenges behind scaling a service-based business, as well as the approach Dilly has to social media and how she markets herself!

Your Personal Invitation

Join Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!

Episode Timestamps

  • [01:00] - Diving Deep with Dilly Carter: A Personal Brand Journey
  • [04:01] - The Power of TV in Elevating Personal Brands
  • [15:21] - The Strategic Use of Instagram for Personal Branding
  • [21:49] - The Importance of Authenticity in Social Media
  • [24:24] - Confidence vs. Imposter Syndrome
  • [25:34] - Becoming a Leader in Your Field
  • [31:36] - The Art of Scaling Your Business with Quality and Control
  • [42:31] - Chris' Coaching Corner: Building a Stronger Business Foundation

Essential Learning Points From This Episode

  • Acknowledging that YOU are the go-to person in your field
  • Having an authentic approach to social media and how to show your true self
  • How to overcome self doubt as an entrepreneur
  • Providing opportunities in order to continue scaling your business

Important Links & Mentions From This Episode 

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