Sonos just took an 18% stock hit despite beating Q2 2026 revenue targets—because Wall Street’s eyes are locked on the long game: five years of shrinking profits, analysts predicting another 3.6% EPS drop next year, and a 19% year-to-date slide that’s turned a $1K investment into just over $425. Short-term wins don’t matter when the market’s betting on a future that’s trending down.
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