Brits are more likely to spot Eiffel Towers than Tower of London—new research reveals a shocking trend: half of UK adults have seen foreign landmarks, but fewer recognize homegrown icons like St. Paul’s or Edinburgh Castle. Surveyors are rallying for more domestic exploration, even building a British “Mount Rushmore” in Blackpool to spark staycation dreams. While cost and time keep locals grounded, trains and social media fuel wanderlust—and the message? The greatest adventures might be right on your doorstep.

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