In this episode of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves reflect on the year in Amazon AU advertising for 2024. You’ll get a look at the trends through the year for Sell Global’s clients in terms of traffic, conversion, AoV’s, click costs and what has been behind those numbers. They also discuss how brands have been interacting with Amazon and Amazon ads as the channel becomes more important in Australia. The impact of new tools that launched through the year like Amazon Marketing Cloud, Amazon Vine, Inspire, and Prime Video’s are discussed. Plus, don’t miss Sebastian’s pro tip for supercharging your Amazon reviews at launch.
Tune in to discover insights that can help shape your Amazon success in 2025.
Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍
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