On today's episode, we're sitting down with Stephanie, a registered dietitian and mom of two (with baby #3 on the way!) who transformed her expertise into a thriving digital product business. After noticing a major gap in nutrition guidance during pregnancy, she created targeted meal plans that are now helping thousands of pregnant women manage symptoms and eat confidently.
A few things we cover in this episode:
Stephanie’s first low ticket digital product launch results (spoiler alert, it was sooo good)
Why creating specific, problem-focused products leads to more sales (and better results)
The reason her revenue jumped 170% after launching her second product
The unexpected marketing challenge she faced when selling to pregnant women
Why she chose PDFs over courses for her first products (and why it was the perfect choice)
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