Hosts John Kitchens and Jay Kinder discuss the transformative role of AI in real estate customer acquisition and retention. They detail how agents can stop relying on generic drip campaigns and instead use AI to pinpoint hyper-targeted local avatars, analyze their specific motives, and deliver personalized follow-up experiences. The conversation projects industry shifts over the next 5–10 years, emphasizing that agents who embrace AI as leverage will drastically boost their productivity and remain competitive as trusted consultants, while disadapted agents risk being phased out.
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