In this episode, we interview Marcus LaRobardiere, VP of Marketing at NewStore, to explore the transformative power of Account-Based Marketing (ABM).

What you’ll learn in this episode:

• How to craft personalized content strategies for ABM success.

• The power of data-driven insights in targeting enterprise accounts.

• How annual reports and research can become your ultimate marketing playbook.

• Effective tools and techniques to automate ABM campaigns.

• The balance between educational content and sales intent for relationship-building.

Dive into this masterclass with Marcus and learn how innovative content fuels impactful marketing campaigns.

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Masset - Content Amplified. Innehållet i podden är skapat av Masset - Content Amplified och inte av, eller tillsammans med, Poddtoppen.