Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Jeremy Nowling, Head of Digital Retailing, Rohrman Auto Group where we discuss: Beating the algorithm to sell more cars, How to "sell to zero", dealers adapting to catastrophe, where A.I. is actually adding value and more.
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Topics:
(00:00:00) - Intro
(00:02:13) - Jeremy’s 25-year career at Rohrman
(00:07:02) - What is your main focus when it comes to technology today?
(00:09:22) - What’s the state of dealership technology?
(00:12:51) - How do you feel about integrated tools?
(00:14:45) - What tools are you using to enhance the customer experience?
(00:18:01) - What are the best AI tools for dealerships right now?
(00:19:19) - How do you see AI evolving in the dealership?
(00:24:28) - How does AI affect the service side?
(00:27:10) - How are you getting the best possible customer feedback?
(00:28:37) - What trends are you noticing in the market?
(00:33:30) - What’s your plan for the next decade?
(00:34:44) - Northwood
(00:39:40)- Closing thoughts
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