Zencastr has built a strong brand over the last eight years.

Yet, its competitors (like Riverside) outperform them on Google.

In today's episode, I share how Zencastr could use SEO as a customer acquisition channel.

Specifically, I share how they can:

Build free tools to capture problem-aware prospects.

Strategically create Jobs To Be Done listicles and How-To content.

Capture solution-aware prospects who don't know how they differ from competitors.

And many more.

Found this teardown helpful?

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P.S: Want me to audit your SaaS startup's SEO strategy for free?

Kindly share your details through the link below, and I'll be happy to help.

https://yourcontentmart.co/seo-strategy-audit-saas-startups/

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