In the B2B SaaS world, achieving sustainable growth is no small feat. It involves more than just capturing quick wins; it requires a well-thought-out strategy that ensures long-term success. In this episode of the Grow Your B2B SaaS Podcast, host Joran Hofman sat down live with Ferdinand Goetzen, a founding partner at the Growth Syndicate, at the B2B Rocks SaaS event in Paris, where Ferdinand shared his key tips for building a strong SaaS business and offered valuable insights into this complex process.

Key Timecodes

(0:56) - Building a Sustainable SaaS Business

(1:26) - Defining Sustainable Growth

(2:51) - The Changing Landscape of Growth

(4:55) - The Power of Brand Influence

(6:13) - High Intent Lead Generation Strategies

(9:37) - Four Key Growth Strategies for B2B

(11:34) - Harnessing Thought Leadership and Outbound

(16:53) - Best Practices for Sustainable Success

(19:04) - Real-World Examples of Effective Branding

(23:39) - The Role of User Experience in Growth

(24:01) - Strategies for Achieving Sustainable Growth

(30:43) - Tips for SaaS Founders’ Success

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