Maddie and Steve delve into the intricacies of crafting effective pitch emails, discussing why they are crucial in securing media coverage, and how they differ from traditional press releases.
00:01:02 - The Importance of Pitch Emails Maddie explains why pitch emails are crucial and how they differ from press releases.
00:04:01 - Inspiration and Advice for Pitching Maddie shares insights gained from industry webinars and the importance of providing journalists with all necessary information.
00:06:10 - Analysing a Successful Pitch Email Maddie discusses one of her best-performing pitch emails, detailing its components and effectiveness.
00:12:24 - Crafting the Perfect Pitch Maddie breaks down the structure of her pitch email, emphasising the importance of a strong subject line and clear messaging.
00:14:00 - Time Investment in Pitch Emails Maddie reflects on the time spent crafting pitch emails and the editing process involved.
00:20:09 - Recognising a Winning Pitch Maddie shares her feelings about the success of the pitch and the immediate positive responses received.
00:21:00 - Top Do's and Don'ts for Pitch Emails Maddie concludes with essential tips for creating effective pitch emails, highlighting common pitfalls and best practices.
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