The JM Buzz discusses cutting-edge marketing research. In each episode, we outline a forthcoming article in Journal of Marketing, the premier scholarly journal in the marketing field. Enjoy!
The JM Buzz is a production of the Journal of Marketing and is produced by University FM.
The JM Buzz discusses cutting-edge marketing research. In each episode, we outline a forthcoming article in Journal of Marketing, the premier scholarly journal in the marketing field. Enjoy!
The JM Buzz is a production of the Journal of Marketing and is produced by University FM.
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