In this episode, I chat with the amazing Aiza Cheung of Studio Coya and we dive into all things branding and brand identity. We debunk some common misconceptions about branding and talk about the role of a brand strategist in building or revamping a brand identity. Aiza also shares some of the most common mistakes she sees people making with their brand visuals and how you can avoid them.
what we cover:
What is a Brand Identity?: Aiza helps us understand what a brand identity really is, beyond just having a logo.
Role of a Brand Strategist: We explore why having a brand strategist is so important for building and refreshing your brand.
Common Misconceptions: We debunk the myth that a logo is all you need for a brand.
Visual Branding Mistakes: Aiza shares some common mistakes she sees in brand visuals and how to avoid them.
Links from this episode
Follow Aiza on Instagram
Learn more about working with Aiza
Take Aiza’s FREE brand quiz to see if you are in need of a rebrand.
Join the community
Subscribe to our newsletter
Become a Patreon Pal
Follow the show on instagram
Ask a question!
If you have a question or topic that you would like to hear covered on the show then send it in to us by adding to the Listener’s Cup!
Podden och tillhörande omslagsbild på den här sidan tillhör Laura Jane Jones. Innehållet i podden är skapat av Laura Jane Jones och inte av, eller tillsammans med, Poddtoppen.
