Ready to enjoy your Christmas break without watching your business momentum grind to a halt? Pour yourself a cuppa and get comfy, because in this episode I'm sharing my tried-and-tested strategy for keeping your ads working their socks off while you're building gingerbread houses and watching nativity plays!

Here's what I'm dishing up today:

  • Why the festive period (especially between Christmas and New Year) can actually be a golden opportunity for lower ad costs
  • My three-pronged approach to running ads over Christmas (and why you only need £6 a day to keep things ticking!)
  • The exact strategy I used at British Airways to balance automation with genuine connection (and how you can steal it for your business)
  • How to set everything up NOW so you can actually delete Instagram over Christmas (yes, really!)


Whether you're planning to launch something exciting in January or just want to maintain your momentum without being glued to your phone, I'll show you exactly how to keep your business growing even when you're knee-deep in Christmas chaos.

Perfect for you if you're wondering:

  • How to maintain visibility without posting daily
  • What ad campaigns actually work during the festive period
  • How to build your audience while you're offline
  • Whether it's worth running ads over Christmas (spoiler: it absolutely is!)


Ready to set up your Christmas ad strategy that works harder than Santa's elves? Pop on the kettle, grab your favourite Christmas biccie, and let's make sure your business keeps sparkling even when you're taking a well-deserved break!

Helpful Resources Mentioned:


If you enjoy the podcast, here are some ways you can continue the conversation:Social:

Love Instagram? Click here to watch a video I made on the Warm audience trap (hint, it's something almost every client struggles with!)More of a LinkedIn fan? I'm there too! Come and follow me here: Sophie Griffiths

Free Resource:

Ready to grow an audience of people who WANT you to sell to them? Radical idea I know, but it shouldn’t be! Click here to get access to my step by step guide to using simple, effective ads to build & nurture a community of superfans,

Work together:

Ready to build an audience of superfans who are excited and ready to buy from you?

Whether you are just starting with Meta (Facebook & Instagram) Ads, you have dabbled but want to build your confidence with your first funnel, or you're already killing it and you're ready for fast growth - I can help! Click here to choose the best option for you


Got questions?

DM me on Insta or LinkedIn

Email me here: hello@sophiegriffiths.co

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