What's up Rock Nation, today we welcome Landon Bytheway. In this episode we talk to Landon about his recent acquisition of Full-Time Filmmaker, going from freelancing to taking over a company, and how his whole business is structured.
Check out Landon here:
https://www.instagram.com/landonbtw/
https://www.youtube.com/ @fulltimefilmmaker
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Timestamps:
0:00 - Trailer
0:52 - Intro
2:12 - One Handed Crack
3:42 - How the acquisition of Full Time Filmmaker came to be
8:18 - Landon bought Full Time Filmmaker for $3.5 Million
10:04 - How Landon got the job at Full Time Filmmaker
15:10 - How Landon made 6 figures as a freelancer
16:03 - Balancing freelance work and Full Time Filmmaker
19:59 - How Full Time Filmmaker has changed since being acquired by Landon
22:21 - How to be a good manager
26:27 - What Landon looks like in new hires
30:31 - Building company culture
33:43 - How the Full Time Filmmaker reacted to the acquisition
37:39 - How to immediately make your videos better
39:51 - Advice to upcoming creators
41:43 - You improve overtime
44:11 - Life is too short to not do the things you want to do
46:59 - Social Media is a highlight reel
48:36 - What makes a great story
50:51 - How to pull yourself out of a low moment
52:54 - How to monetize your personal brand with digital products
1:01:00 - Different ways to monetize as a creator
1:03:34 - The YouTube strategy for Full Time Filmmaker
1:08:25 - Dealing with haters
1:11:10 - There’s enough success for everyone
1:14:06 - Title and Thumbnail strategy for YouTube
1:16:49 - Landon’s work-life harmony
1:19:42 - Creating content for yourself vs. the algorithm
1:22:15 - Advice to your 18 year old self
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