In this episode Katerina sits down with Luciana Triplett, an inspiring immigrant architect who shares her journey of establishing and growing her own architecture firm in the United States. Luciana opens up about the unique challenges she faced as a woman pursuing an architecture degree, navigating the grueling exams, and ultimately launching her own business amidst challenges.
She reflects on the moments when she questioned her path, particularly during the tough exam process, but found strength and direction through the support of a study group. Luciana also reveals how the discipline and knowledge she gained from her exams became invaluable assets when she started her firm, helping her understand the business side of architecture.
Luciana emphasizes the freedom and flexibility that come with running your own firm, allowing her to connect deeply with clients who share similar backgrounds. She also shares her strategies for structuring her business, attracting and selecting clients, and ensuring her firm stays aligned with her vision through annual evaluations.
Whether you’re an aspiring architect, a business owner, or someone facing challenges in your career, Luciana’s story is filled with valuable insights and practical advice.
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