Can anything erase the historic tension between employers and workers, create trust and leave both parties better off? Groundbreaking new research from Accenture is paving the way for a new paradigm in modern business: Companies that help employees truly thrive, personally as well as professionally, are the ones that will win in the market of the future. While some leaders have long been sympathetic to this idea, the business case was harder to prove — until now. Ellyn Shook, Chief Leadership and Human Resources Officer of Accenture, and David Rodriguez, CHRO of Marriott, describe how they collaborated on Accenture’s “Care to Do Better” report, and explain its revolutionary stance: Caring for employees across personal and financial dimensions is not only the best way to unlock people’s true potential, it’s better for business.

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