Peter and Alex discuss one of the most common founder-led sales mistakes he's seen early stage founders make: assuming they have a brand when initiating outbound sales.
They dive into:
Why establishing a digital footprint ahead of going outbound is important
The value of offering lead magnets and thought leadership content ahead of asking for a meeting
Why personalization may not be what it once was
How to get your digital brand started and tips to start posting on LinkedIn
For the next episode they'll dive into Founder-Led Sales Mistake #2 so stay tuned for that discussion!
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Podden och tillhörande omslagsbild på den här sidan tillhör Peter & Alex. Innehållet i podden är skapat av Peter & Alex och inte av, eller tillsammans med, Poddtoppen.
