In episode 133 of the SEOLeverage Podcast, Gert Mellak and guest Mario Peshev break down the key strategies used to grow a seven-figure business. Beyond quick fixes, this episode focuses on building a sustainable, long-term business. If you’re aiming to grow your digital business, the actionable advice in this episode is a must-listen for success.
In this episode of SEOLeverage, host Gert Mellak interviews Mario Peshev, CEO of DevriX and Growth Shuttle, and author of "MBA Disrupted." They explore strategies for growing successful digital businesses in today's rapidly evolving market. Mario shares insights on effective client acquisition, emphasizing the value of personal connections in an AI-dominated landscape.
The discussion covers key topics such as long-term business thinking, the importance of market research and customer feedback, and the benefits of maintaining long-term client relationships.
Podcast Highlights:
00:00 Prologue
01:01 SEOLeverage Podcast Intro
01:44 Gert introduces Mario Peshev and his extensive experience in digital entrepreneurship
02:36 Mario discusses his background in software engineering and his passion for learning
06:05 The importance of balancing art, craft, and science in digital specialties and entrepreneurship
08:41 Mario explains the concept behind his book "MBA Disrupted" and the need for practical business education
17:00 Discussion on effective client acquisition models for service businesses in the current market
20:57 The value of personal, direct conversations in client acquisition and the rise of events and communities
22:34 Mario shares insights on the declining efficiency of traditional outbound marketing and PPC campaigns
26:35 The importance of playing the long game and having a long-term focus in business
30:30 Gert and Mario discuss the significance of framing expectations and building brand affinity
35:25 The crucial role of market research and gathering customer feedback in product development
41:07 Mario emphasizes the importance of adapting to enterprise clients' needs in SaaS businesses
45:15 Discussion on the value of long-term client relationships and retaining institutional knowledge
49:55 Mario provides information on how listeners can reach out and learn more about his work and book
Connect with Mario Peshev:
Website: https://mariopeshev.com/
LinkedIn: https://www.linkedin.com/in/mpeshev/
X (Formerly Twitter): https://x.com/no_fear_inc
Book Website: mbadisrupted.com
Mario's Companies:
DevriX: devrix.com
Growth Shuttle: growthshuttle.com
Connect with Gert Mellak:
Website: https://seoleverage.com/
Email: info@seoleverage.com
