In this first part of a two-part interview, Jacki Marks, global head of trade brands for ALG Vacations, a division of Hyatt Hotels, talks with Alan Fine of Insider Travel Report about how ALG Vacations supports travel advisors by helping them enhance their social media marketing skills and better understand its product offerings. Through trips like the City and Sea media event to Spain and Portugal, which included a live Facebook event with celebrity travel champion Carson Kressley, advisors learn how to market destinations using content creation and social platforms, including Facebook, TikTok and Instagram. For more information, visit www.ALGVacations.com or click here to see the Facebook Live event.
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