191 - In this episode, we chat with Jesse Clemmens, co-founder of HiTide, a platform revolutionizing SMS list growth for Shopify brands. Delve into cutting-edge strategies for data collection, effective retention techniques for sustainable growth, and more!

Watch the full episode here!

You’ll Learn

  • All about the HiTide process
  • How HiTide collects zero-party data
  • HiTide vs. ManyChat: similarities and key differences 
  • Tagging as a way to trigger an automation: how it works
  • Examples of automations triggered by tagging
  • The top reasons consumers unsubscribe from SMS
  • Email vs. SMS: the key differences in retention
  • Subscriber LTV: people who join organically vs. through giveaway posts 

Resources Mentioned in This Episode

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