We believe alcohol is required for vacations, unwinding, dealing with stress, celebrating, and socializing. We have built up powerful associations in our brains to reinforce these beliefs through dopamine and repetition. After you get sober, facing life without alcohol can feel impossible. Everything reminds you of alcohol. You start to notice how prevalent it is on TV and in movies. In this episode, I’m explaining how the brain builds associations with alcohol, how that gets worse while we stay in the back and forth, and how we break down these associations after getting sober. 


What to listen to next:

E267: Resources vs Support: Are You Setting Yourself Up for Success?

E202: WTF is "The Work"?

E270: Incubation of Craving


Work with me:

Community & Meetings: Living a Sober Powered Life https://www.soberpowered.com/membership Sober coachinghttps://www.soberpowered.com/sober-coaching


 Weekly email:


Courses:

The non-negotiable mindset https://www.soberpowered.com/mindset-course Anger Management  https://www.soberpowered.com/anger


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Sources are posted on my website

Disclaimer: all of the information described in this podcast is my interpretation of the research combined with my opinion. This is not medical advice.




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Sober Powered: The Neuroscience of Being Sober

E273: How the Sober Brain Breaks Down Alcohol Associations (But They’ll Build Back Up if You Drink Again)

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