Why Social Media is a Public Sector Superpower

Social media is the number one topic that public sector pros want to discuss with me. 

From how to develop a strategy to how to manage a crisis and everything in between. 

So, it got me thinking about how and why public sector agencies with robust plans and skilled teams are excelling in their communications. 

In this show I’m making a case for social media as a superpower to drive public awareness, engage niche audiences while empowering citizens to take a course of action based on trusted information. 

Coming up in the show: 

• Why some public sector agencies have this superpower, and others don’t!  
• How to get your social media superpowers charging on all cylinders   
• I speak to Christine Townsend, President of PIO Toolkit who recognised the struggles of public information officers in the United States in dealing with social media communications

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Feedback

Don’t forget to get in touch with your questions. I love hearing from my listeners, don’t be a social media stranger. Tweet me at: @JSTweetsDigital

If you would like to be a guest on the show, please get in touch. Email Joanne at [email protected]. 

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.