Guests: Dr. Kim Cavitt, Owner of Audiology Resources; Geoff Cooling, Co-Founder and Editor of Hearing Aid Know
Topic: How Hearing Professionals Can Thrive in an Expanding Hearing Health Market
Kim and Geoff join Dave on the podcast this week to continue the discussions had on the podcast recently about the accelerating pace of change occurring in the hearing health market. The three discuss all the recent announcements (Bose's hearing aid, Jabra's hearing aid, Sonova + Sennheiser, Jacoti + Qualcomm, & Apple's "Conversation Boost") and discuss how hearing professionals can insert themselves properly into the burgeoning mild-moderate side of the market.
As Kim describes, the key might ultimately revolve around the idea of serving as a "navigator" on the patients' hearing aid journey, which might ultimately not include device sales, but rather compensation through services. Therefore, the three discuss how professionals will need to alter their revenue models and service delivery models in order to participate in this portion of the market.
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