Davis Smith (Cotopaxi) - Why he started a mission-led outdoor apparel brand, the difference between Cotopaxi and Patagonia, and lessons learned from his first two businesses
Thank you Luke Vernon for the intro to our guest today Davis Smith, Founder & CEO of Cotopaxi. Cotopaxi builds gear that fuels both outdoor experiences and global change.
We discuss:
Why he founded digitally native businesses
Founding businesses with his cousin
The mission behind Cotopaxi
How he was able to raise capital
Early approach to promotion for Cotopaxi
The differences between Cotopaxi and Patagonia
How he grew the brand
Why he shut down his store in San Francisco
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