We love the topic of TikTok because the emerging platform lends itself to exponentially more judgment on the typical "stereotypes of users."  The whole point of this podcast is to bust those myths and talk about how any business, any industry, and users can leverage these platforms as tools to tell your business' story. In this episode, Beth and Kelsey walk through ways B2B, and really any organizations can use TikTok for inspiration, research, and content creation.

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