In the world of freelance service providers, it's a common scenario: you have a fantastic discovery call with a potential client, only to hear them say, "I need to think about it." Not knowing how to get people to make decisions quickly, without high-pressure tactics, can be a challenge. Today we explore a method that ensures timely decisions and higher conversion rates, all while preserving the client’s comfort.
Topics Covered In This Episode:
Decision Fatigue: Understand that decision fatigue is real and affects your clients, making it harder for them to make quick decisions.
Fast Action Bonus: Implement a 48 to 72-hour signing bonus to motivate clients to make quicker decisions without feeling pressured.
Proposal Deadlines: Always include a deadline (e.g., 7 days) on your proposals to create a sense of urgency, but also protect your pricing.
Sales Mindset: Utilize a sales mindset to help clients make quicker decisions by providing incentives like fast action bonuses.
Follow-Up Strategy: Use the fast action bonus as a reason to follow up with potential clients, making follow-up feel natural rather than bothersome.
Simplicity in Bonuses: Offer bonuses that are easy to implement and don't add extra work for you (e.g., ad audits or graphic templates you already use).
Client Interaction: Offer the fast action bonus only to clients who say they need more time, ensuring it’s an extra incentive rather than a default offering.
Are you looking to make more while working less? Register for my free webinar to learn how to have a 100K year with only 5 clients per month - CLICK HERE!
Ready to use this strategy and see an increase in your conversions? DM me on Instagram @brandimowles to tell me your fast-action bonus in your business!
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