Brand Building and Communication in the Midst of the COVID-19 Crisis Part 4
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Brand Building and Communication in the Midst of the COVID-19 Crisis Part 4

The swift spread of COVID-19 has acted as a wrecking ball through a major portion of the retail business, but has also led some parts of the industry to flourish. Which brands will fail, which will survive, and which may even thrive due to the current health crisis? Join JP Kuehlwein, Marketing Institute Leader at The Conference Board and investment banker and co-founder of Triangle Partners LLC, Richard Kestenbaum, to learn more about how COVID-19 has impacted retail.

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