TAILORED THRIFTS: Sierra started her vintage business as a college sophomore, alongside her fashion merchandising degree - on sustainable fashion in a college town.
On today’s show, we’re chatting with Sierra, who started her secondhand clothing business, Tailored Thrift, while she was a sophomore in college. She wanted to bring a curated selection of vintage and secondhand to her college town – and what started as popups and markets turned into a brick-and-mortar store.
I loved hearing about how Sierra worked on her business, almost as a research project tackled alongside getting her fashion merchandising degree. She found that in her college town there was a large group of people who wanted to shop sustainable, but didn’t feel like digging through the racks to thrift their clothing.
We also shared stories of vintage shopping on travels – from Brimfield Market to the UK – and wild times at summer vintage markets in the Midwest.
I loved getting to hear from Sierra’s experience as a college student entrepreneur, and I know you will, too – so, let’s dive right into it!
DISCUSSED IN THE EPISODE:
[4:44] Sierra wanted to be a fashion designer, starting in middle school, and she often upcycled her own pieces from the thrift store.
[7:36] Sierra worked on her business, almost as a research project tackled alongside getting her fashion merchandising degree.
[12:22] Getting started as a vintage business as a college sophomore.
[15:51] Sierra’s first forays into vintage markets, and what she learned from doing them all over the Midwest.
[24:34] On her college campus, Sierra found lots of people who wanted to shop sustainably, but needed to figure out how.
[29:13] How Tailored Thrift has appealed to the young shoppers in her college town.
[32:08] Vintage sourcing from Brimfield to the UK
[36:36] The 250 pound antique cash register that Sierra’s mom got her for Christmas for the store.
[38:57] Some of the fashion merchandising research Sierra put to use in her store.
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TAILORED THRIFTS: Sierra started her vintage business as a college sophomore, alongside her fashion merchandising degree - on sustainable fashion in a college town.