57. Building Your Personal Brand with Jessica Yarbrough

Jessica Yarbrough discusses ways to establish a personal brand for success. Tune in and learn the following: -Definition of personal branding. -Ways to create a brand that resonates without sacrificing your privacy or personal boundaries.-Strategies to incorporate your passions and personal interests into your brand.-Determining the right level of authenticity to share with your audience.-How to ensure your personal brand remains genuine and distinct in a landscape that's becoming increasingly automated. -How you can prevent your personal brand from being compromised by a single mistake and recover from a branding setback.Jessica Yarbrough has quickly developed a reputation of being one of the best business strategists for coaches and consultants who want to sell and scale ultra-high-end services. Her background is in international business and she has built multiple companies. She is a genius at showing entrepreneurs how to build an expert platform, rapidly raise their value, build credibility and attract high-paying clients. Contact Information: https://jessicayarbrough.com/For more ways to lead yourself and teams better, follow the show and the various leadership resources shared at www.settolead.com.Set to Lead Podcast is produced by www.thesmartsolopreneur.com.