Tim Cunninghamm is CEO of Smell Taste Technology. He is owner and creator of Lyte Balance electrolyte drink, Lyte Balance is a 100% pure electrolyte concentrate with no calories, sweeteners, preservatives or caffeine. Their slogan is “Go Naked with your Electrolytes”. Our guest is Tim Cunninghamm. For Tim along with his partner Karen Nielsen it was a 30 year process of developing an electrolyte drink.
4:04 The Hinge Moment Of Meeting The Wizard Of Elk
7:57 The Start Of Lyte Balance Electrolyte Drink
10:04 The Science Behind The Business
16:00 Challenges Of Marketing
17:17 Devoting His Life To Make Your Life Better Through Hydration
18:28 Making A Partner Out Of Your Taste And Smell
21:08 Challenges Through The Entrepreneurship Path
23:49 The Best Partner In Life You Could Ask For
27:08 The Power Of Time
28:42 The Cycle Of The Body
30:01 Explaining The Big Interest In How The Body Works
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