Linking PR and communications work directly to business outcomes has always been a challenge, but a shocking percentage of us are not using all of the tools available, or are not using them correctly, to make it easier. On this week's episode of the Spin Sucks Podcast, Gini Dietrich is talking about how important it is to have your results tied with other key data about the business.
Podden och tillhörande omslagsbild på den här sidan tillhör Gini Dietrich, Founder of Spin Sucks. Innehållet i podden är skapat av Gini Dietrich, Founder of Spin Sucks och inte av, eller tillsammans med, Poddtoppen.
