This is part three of a five-part TGJ Podcast series which chronicles the origin, evolution and inner-workings of The Masters. The series is voiced by David Owen and based on his best-selling book, The Making of the Masters.
Part 3: The Augusta National Invitational Tournament is formed
By 1934, Augusta National is struggling to attract new members and raise the necessary funds to execute the club’s vision. With this in mind, the first annual Augusta National Invitational Tournament is held, and Clifford Roberts must convince Bobby Jones to play in it. In an effort to boost ticket revenue, the traditional three-day event is stretched to four, and Roberts has some strong opinions on how to improve the fan experience.
The Golfer's Journal Podcast is presented by Titleist
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