Robert Cialdini’s "Six Principles of Influence" have become one of the cornerstones of modern behavioral science, but now there are seven! We warmly welcome Bob back to Behavioral Grooves for an EXCLUSIVE interview to discuss how he has expanded his incredible best-selling book INFLUENCE: THE PSYCHOLOGY OF PERSUASION. The inclusion of "Unity" as the seventh principle touches on tribalism, belonging and loyalty. Bob delves into the secret of why this is relevant to all of us.
Podden och tillhörande omslagsbild på den här sidan tillhör Kurt Nelson, PhD and Tim Houlihan. Innehållet i podden är skapat av Kurt Nelson, PhD and Tim Houlihan och inte av, eller tillsammans med, Poddtoppen.
