What’s the “dysfunction tax” — and how is it costing your business?
Find out in today’s episode with Jared Belsky. He’s the CEO of Acadia, a digital marketing agency that works with big names like Red Roof Inn, Maggiano’s, and Party City.
Plus, Jared has a lot of practical advice to maximize your ad agency partnership — for better communication, ad creative, and results!
You’ll also learn:
The danger of getting too far from the details
What to do when you want to fire your ad agency
Tips for making an effective creative brief
Why asking the wrong kind of questions is a huge missed opportunity
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