“Does the Power Offer work for B2C?” It’s one of the most common questions I get. My answer is usually something along the lines of, “if people buy stuff in your market, the Power Offer will work.”
My guest for this episode of Sold With Webinars – Alfred Karlsen – is a perfect example. He’s a dog trainer who sells high ticket online coaching programs for dog owners.
I invited Alfred on to teach me about the dog owner market, how they respond to the Power Offer, and the results he’s seeing with his paid traffic.
You’ll Discover
Alfred’s first online business coach taught him to focus on organic marketing – how did that go for him? And how did he feel about it? [02:05]
Dog trainers hate him! How Alfred’s scientific, anti-woo approach has earned him enemies in the dog training community [03:16]
Why “High Ticket” is relative to the niche you’re in… but you can still sell $1k, $3k, and $5k+ packages [07:57]
Alfred’s hesitations and concerns before joining High Ticket Courses… and what happened to his business after he joined [13:03]
Alfred’s mental model of marketing before and after he discovered the Power Offer [18:28]
Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.
Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here.
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