Consumer demand for transparency and sustainability of their food system is leading to more and more agrochemical restrictions to address concerns for pollinators, noenicitinoids, and drift. Additionally, ESG (Environmental, Social, and Governance) investors are putting pressure on the chemical industry to improve their metrics. Pam Marrone, Founder and CEO of Marrone Bio Innovations outlines the market, status, and potential for biologicals in this excerpt from our 2020 Sustainable Ag Expo.

Bringing a new pesticide to market can cost upwards of 300 million dollars and takes an average of 21 years. These challenges have big companies looking at new technologies like biologicals. Bringing a biological to market costs five to 10 million and can be accomplished in three to four years.

Growers are seeing that using an integrated solution creates a better final product. Biologicals offer new modes of action, the ability to spray up until harvest, and short reentry times. Plus, they can allow growers to improve soil health and reduce greenhouse gasses.  

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