James Clear is a habit formation expert. His book, Atomic Habits, has sold over 20 million copies. He ships a weekly newsletter to 3 million subscribers. His new app, Atoms, is the digital extension of his book to help people make their habits stick.

In this episode we discuss:

-The difference between someone who can lose 180 lbs doing P90X compared to the one who won't make a change

-The deepest level of behavior change, identity-based goals, and how to achieve them and stay on track

-How to break bad habits, and more..

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