Ralph Burns shares a special guest appearance he made on the Affiliated Podcast with hosts Tom and Kyle. While Lauren was away traveling, Ralph dove into his personal journey from affiliate marketer to agency owner, offering valuable insights on scaling a business through strategic delegation. He breaks down how to stop doing everything yourself and instead focus on what you do best—echoing themes from “Who Not How” and “10x Is Easier Than 2x.” Whether you're a media buyer, business owner, or marketing exec, Ralph’s lessons on outsourcing, managing, and growing a digital business are must-hear takeaways from this cross-platform episode.

Chapters:

  • 00:00:00 – Kicking Things Off: Ralph’s Quick Update on the PT Universe
  • 00:01:04 – Surprise Drop: Ralph Guests on a Must-Hear Interview
  • 00:04:23 – Meet the Hosts: Welcome to the Affiliated Podcast
  • 00:07:35 – Ralph’s Origin Story: From Affiliate Hustler to Ad Empire Builder
  • 00:14:43 – Media Buying Chaos: Real-World Struggles & Smart Fixes
  • 00:17:42 – Don’t Do It All: The Power of Delegation & Team Growth
  • 00:22:22 – Crushing Doubt: Mindset Shifts That Change the Game
  • 00:31:18 – Efficiency Mode: Unlocking the CEO Mindset
  • 00:32:38 – Hire Smarter: Ralph’s Battle-Tested Hiring Framework
  • 00:34:48 – SOPs or Bust: Why Systems Matter More Than Talent
  • 00:40:39 – The Leap: How Ralph Evolved from Affiliate to Agency Leader
  • 00:47:05 – Growth Mode: Building a Scalable, Sellable Business
  • 00:51:18 – Ad Trends 2025: What’s Working Now in Paid Traffic
  • 01:01:35 – Wrap-Up: Final Gold Nuggets + Where to Listen Next


LINKS AND RESOURCES:


Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

Unbounce - Code PT10off

Free Snapchat Credits

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Tier 11. Innehållet i podden är skapat av Tier 11 och inte av, eller tillsammans med, Poddtoppen.

Senast besökta

Perpetual Traffic

Answered: How Can I Do What I Do Best & Outsource The Rest?

00:00