Making decapitated swan floats and other Fame Producing Products. A walk with Mr. MSCHF, the white hat troll behind many of the internet famous memes

A walk and talk with Gabe Whaley - the guy who has created a lot of the internet memes you know with his sensational storytelling, attention and fame machine MSCHF. Learn about swans with no heads and how to make products that sell in an ever wilder internet world.