Meta’s rolling out a major privacy and personalization update next month, letting you decide how off-platform activity—like purchases or game play—shapes your Feed and AI responses on Meta platforms. They’re ditching the old “Your activity off Meta technologies” setting in favor of a stronger “Activity from other businesses” control, giving you granular power over how third-party data influences your experience. No new data is being collected—just smarter, user-controlled use of what’s already there. If you want more tailored content, you can opt in; if not, your experience stays unchanged. This move aims to make your digital world more relevant—without compromising your privacy.

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