This is a production that uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, and presented by AI hosts.
This episode discusses the common pitfalls companies face when negotiating sports sponsorships, emphasizing the crucial need for expertise. It highlights how amateurs, marketers, and procurement departments often lack the necessary skills to secure optimal deals, leading to overspending and ineffective contracts.
Enjoy the show.
The source article for this episode can be found here: https://sportbyfort.com/blog/f/screws-and-sponsorships?blogcategory=M%C3%A1quina
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