What’s up, babes! Welcome back to the Scale Your Sales Podcast. Today’s episode dives into the power of Pinterest for business growth, covering strategic insights on how Pinterest can drive consistent traffic, boost brand visibility, and even generate passive income. I’m excited to have Camille Kurtenbach, a Pinterest manager and strategist, on the show. Camille specializes in helping businesses harness Pinterest’s potential as a powerful search engine, rather than just another social media platform. By the end of this episode, you’ll understand how to leverage Pinterest to reach new audiences, create a sustainable content strategy, and turn inspiration into conversion.
Topics Covered:
Camille Kurtenbach’s Journey into Pinterest Strategy and Management
Why Pinterest is a Search Engine, Not Social Media
Misconceptions about Pinterest and the Power of Long-Term Content
Pinterest Strategy for Network Marketers and Entrepreneurs
Creating a Sustainable Pinterest Content Plan
Maximizing Pinterest with Blogs, Affiliate Links, and Lead Magnets
Effective Pinning for High-Value and Low-Cost Offers
Optimizing Keywords and Creating Relevant Content for Pinterest
Why Every Business Owner Needs a Pinterest Plan
"While Pinterest is awesome and more of a search engine than a social media platform, just auto-posting your Instagram posts isn’t going to do anything for you because there’s no strategy or game plan behind it. So, just like any other form, you need to intentionally have a plan; otherwise, it’s not going to work." – Camille Kurtenbach
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