Get ready for a new season of A Change of Brand, starting Sept. 21st. –––––We continue to go deeper than color palettes and typography, to unpack first-hand accounts of change stories of much-loved consumer brands. This season we have episodes on classic rebrands, like Starbucks (2011), Southwest (2014), and Mastercard (2016). We've also thrown in the mix a few recent stories, like Fiverr (2020), Pearl Milling (2020), and more! Regardless of fame or fail, our mission is to retell these stories to educate and inspire those facing a change of brand.
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