An interview with Stephanie Tanzar, Director of Product Management at Pendo. Stephanie talks about her passion for product management and product analytics, the new Product Engagement Score metric and some great advice for becoming more data-driven.
We talk about a lot, including:
The differences between stages of companies, how she's lived them all and what she prefers now
Whether being in a hypergrowth company with a massive user base makes it easier to say noWhat it's like being a product manager at a company that serves a user base of product managersHow a passion for human / computer interaction nearly led to a PhD but instead sparked a passion for product managementWhy data is important and the role of gut feel in product management decisionsWhat the Product Engagement Score is, what it tells you, and whether it's actually useful or just something to get people to use PendoWhether Pendo are putting their money where their mouth is and using the score to drive their own decisionsExamples of good decisions that have been made so far using Product Engagement Score as a basisWhether NPS's time is up or whether it's valuable alongside data such as the Product Engagement ScoreWhy you don't have to be perfect to be data-driven, and that just taking it one step at a time is still valuableThe different lagging and leading indicators that can be used to drive product decisions
About the Product Engagement Score
Stephanie wants you to start using the PES to measure your product engagement. Find out more about that on the Product Engagement Score website.
If you want to catch up with Stephanie, you can reach her on LinkedIn or go and sign up for Pendo.
PS - If you want check whether Stephanie's answers match up with our previous Pendo guest, check out Christine Itwaru.
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