108 - How to get your music onto a Spotify playlist

Spotify playlists can single handedly change an artists career overnight and bring in big revenue. But there always seems to be this weird enigma or riddle around Spotify’s curated playlists and the editors that program them. As artists and musicians we can ask a lot of questions about the algorithms and the data behind the program editors decision making process. And since these editors are the ones making decisions it’s almost as they are watchmen or gatekeepers. This topic is one that so many artists want to know the secret to.

There is a great article from Forbes interviewing Jeremy Erlich, Spotify’s Co-Head of Music Strategy. They asked him what advice he would give to an aspiring artist trying to improve their chances at playlisting? Jeremy stated “An artist should have great work — the music always comes first — but also the right visual identity. Plus touring. Get in front of fans to show that it works in real life too. That's so important. You can be the most talented person in the world but you need to connect with your audience.” LINK IS HERE!!

But how does an artist get onto a top Spotify playlist? Take a listen to find out how!

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