Worldfavor are an exciting sustainability business based in Stockholm, Sweden on a mission to help founders and business leaders all over the world make more conscious and educated decisions when looking to improve their value and supply chain.

Through their digital sustainability hub, they harness the power of huge data sets to allow their partners a transparent, real-time view of their entire value chain and how the decisions they make may impact their chain and ultimately, the planet. From a tiny apartment in Stockholm to where they are today, Worldfavor help more than 20,000 users in more than 60 countries globally make hundreds of high-value and high-impact decisions on a daily basis that help transform the value chain all over the world.

Frida Emilsson is a Co-Founder and COO at Worldfavor. As long as she can remember, she wanted to do something that made a positive difference to the world. Although she and her co-founders didn't exactly know what that was, they quickly understood the huge impact - both positive and negative - that corporate businesses have on people, suppliers and other businesses all over the world. When WF is coupled with corporate decision makers who genuinely want to make positive change in their value chain, the Worldfavor platform empowers leaders to make decisions that genuinely help make the world a better place for so many people across the planet.

After years of incredibly hard work to gather data and study supply chains globally, what they have built is one of the most powerful digital hubs for supply and value chain the world has ever seen.

And they are just getting started!

Frida talks us through some of the highs and lows that Founders experience, the good and the bad and also, just what it means to be a successful Leader and Founder. She gives a very open and honest view on what startup life can be like, what to look for when choosing the right investors and as always, so amazing parting advice to founders and startups just getting started with their journey!

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